Markets
HELPING CUSTOMERS WITH DIGITAL TRANSFORMATION
In a world where consumers are becoming more conscious of their consumption and the scarcity of natural resources, digital print technology is still growing in a fast-moving industry. The digital age of cross-channel communications may change how we understand, interact and live but will never replace the excitement that the printing industry generates. With digital printing being described as the “engine of growth” for equipment manufacturers in the 2020s, there continues to be a pendulum swing from analogue as more brands and retailers identify agility, automation and fast response as critical factors in meeting rapidly changing demand patterns in a new world of opportunity for the print industry.
The industry transition from analogue to digital is unstoppable
How to rock inkjet printing, label & embellishment with Konica Minolta
Print embellishment that creates an emotionally charged and unique printing product. Konica Minolta offers all of this with the mind-set of a strong partnership with our customers, as part of a wider strategy for years to come. It offers an opportunity to embrace new technologies and change within the digital printing market and work together on building a successful business. Or, as one of our customer put it: “In the end, not only the product has to convince you but also the people selling the product and that was basically a perfect fit."
Less touchpoints help eliminate the chance of human error
Further adoption of process optimisation and automation is part of the drive to the smart factory for the printer. People’s skills and creativity will always be important and valuable for print businesses, but automating processes wherever possible reduces labour costs as well as maximising productivity. Less touchpoints help eliminate the chance of human error within industry that can cause costly delays or mistakes in production.
Workflow, software and process automation, together with cloud solutions, and post-press are key drivers towards printing efficiencies and creating added value as part of the drive towards the ‘smart factory’.
Opportunities are everywhere. Commercial and industrial printing markets continue to grow thanks to digital printing, as run lengths continue to come down and demands increasingly grow for sustainable ways of production by reducing waste. This has become ever more important, particularly with global challenges over the availability of raw materials plus price and energy rises, as well as skills shortages that have hit confidence levels.
Packaging is also a strategic part of a product, for which printing is essential. Traditionally, this was done using analogue systems with large-scale production. However, the need for short runs, cost reduction and fast turnaround times are all factors bringing about t
he rapid change in the printing industry that enable printers to rethink possibilities. These can be realised in printing by transformative solutions. In partnership, we help customers to “See the Potential” - our slogan for realising digital transformation (DX).
Find out more with our cost-effective, wide array of sustainable printing solutions covering packaging and the print industry.
One major industry trend in commercial printing is digital transformation. Known as DX, this is where automated production combines the intelligence of information communication technology (ICT) in a networked way.
The technology and concepts of DX link cloud technology, augmented reality (AR), artificial intelligence (AI), Intelligent value creation networks, internet of things (IOT), big data, customised mass production and the smart factory.
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